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[

PROJECT: SCALABLE STORYTELLING

FIELD.IO

2024

]

[

R&D

DESIGN

LOOKDEV

]

SCALABLE STORYTELLING

]

How can generative technology establish visual identity systems for brand storytelling?

We’ve developed a generative tool that can break down visual libraries and translate them into bespoke identity systems. Using custom parameters, we can control the visual outputs for specific themes, subjects, and narratives while ensuring cohesion and accuracy.“

WAF25_Geo_Building_NP_v02_B09_400MM_01_S
WAF25_Geo_Building_Curved_NP_v02_C01_300MM_SHADER04_xaxis_uvs.jpg
WAF25_Geo_NSO_NP_v02_130MM_shader02.jpg
WAF25_GEO_NZ_NP_v01_400MM_01_shader08.jpg
WAF25_Geo_Building_NP_v02_B08_400MM_01_SHADER01.jpg
WAF25_Geo_Building_Curved_NP_v02_C01_12MM_SHADER01.jpg
WAF25_GEO_ZHA_NP_v02_12MM_shader08.jpg
WAF25_GEO_ZHA_NP_v01_12MM_depth_shader04.jpg
WAF25_Geo_Building_NP_v01_B06_8MM_ANGLED_01.jpg
WAF25_Geo_Building_NP_v01_B06_400MM_01.jpg
WAF25_Geo_Building_NP_v01_B06_8MM_01.jpg
WAF25_Geo_Building_Curved_NP_v01_C01_8MM_01.jpg

[

R&D

&

DESIGN

]

[ Created by FIELD.IO / Creative Director Marcus Wendt /Creative Director Jack Grafton / Creative Director Justin Crook / Creative Audrey Ma / Creative Grit Wolany / Creative Nikolai Pulger / Producer Martin Gajc ]

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